Ever come up with the coolest name for your new program – only to find it’s been taken? Or, come up with a brilliant idea for your market, only to find that others have written about it before? That’s because at this point pretty much everything has been done before. So how is it that Read More
Kind of like how a joke is funny the first time but gets old after a while – marketing practices get played out when they are overused. With all of these marketing courses being taught to coaches, there is a “Bandwagon Phenomena” occurring that is exhausting your market, and hurting your business. On this LOBoratory Read More
It never fails, every time I offer a webinar I get a barrage of emails with the same question: “Are you going to be offering a replay?” And the answer is pretty much always a resounding YES! Now, this may not sound like a big deal, but if you’re offering webinars on a regular basis Read More
Creating. That’s what I live for. Following new ideas, adding to them, shaping them into something great. Finding the unnoticed intricacies of something intangible and often confusing and bringing them to the forefront into something beautiful, easy to understand, and deeply desired. Sharing. Writing. Teaching. That’s where I find my flow, and why I’m so Read More
I share with you why it IS worth it to put on a live event, what costs (and payoffs) to expect, as well as a few different options for types of events you could do to get your feet wet.
You know you want to bring more of your personality into your business… but if you’ve already tried “just acting natural” you’ve probably found that it doesn’t work very well. It’s kind of like telling someone to not think of a pink elephant – they do the exact opposite. Today I’ll show you how to Read More
JV partnerships is the long standing holy-grail of lightning fast business building. But here’s the thing, not all JV partnerships are created equal and who you choose to partner with can directly affect your brand. In this episode I talk about the ins and outs of choosing and establishing partnerships and what you need to Read More
Apple recently announced their new iPhone – and of course the internet followed suit in ripping it apart. Critics were knocking that it didn’t have a major hardware update, there weren’t any groundbreaking new features, and that Apple was really dropping the ball when other companies are constantly creating new, innovative features while Apple was Read More
If you’re curious (or nosey) about what goes on behind the scenes at The Land of Brand®, I’m going to give you a peek behind the curtains at my marketing strategy for the next year during this week’s LOBoratory free webinar. Next year I’m launching my dream offering, I’ve been sitting on this for over Read More
We’re heading into the home stretch of 2016 and it’s time to step on the gas and finish strong! In this webinar I talk about how to pick your projects that will have the most impact on your end of year goals, and give you momentum as we get closer to the new year.